Privacy Policy

Overview

This Privacy Policy explains how UNICORN ("UNICORN," "we," "us") collects, uses, and safeguards information when you visit our website, use our marketplace, or participate in our network as an advertiser, publisher, or call center partner.

By using our services, you agree to the practices described here. If you don't agree with this policy, please don't use the network.

Information we collect

We collect information you provide directly — account details, company information, payment details, and campaign configuration — as well as information generated automatically through use of the network.

• Contact and account information (name, email, phone, company)
• Call metadata: duration, timestamp, source, routing decisions, and outcome
• Call recordings and consent records, where applicable and disclosed
• Device and usage data collected via cookies and similar technologies
• Payment and payout information required to process transactions

How we use information

We use collected information to operate the marketplace: routing calls, verifying compliance, calculating payouts, detecting fraud, and providing account support.

We also use aggregated, de-identified data to improve routing algorithms, benchmark campaign performance, and build new features across the network.

Call recording & consent

Calls placed through the network may be recorded for quality assurance, dispute resolution, and compliance verification. Recording practices and required disclosures are set out in campaign-level terms, and publishers are responsible for presenting required consent language to callers before a call connects.

Recordings and consent records are retained for the period required to resolve billing disputes and satisfy applicable regulatory requirements, and are accessible to the advertiser and publisher associated with that specific call.

Information sharing

We share call and lead data between the advertiser and publisher associated with a given transaction, since that exchange is the basis of the service itself. We do not sell personal information to unrelated third parties.

We may share information with service providers who support hosting, payments, analytics, and fraud prevention, under agreements that limit their use of that data to providing services to us.

Data security

We maintain administrative, technical, and physical safeguards designed to protect information against unauthorized access, alteration, or disclosure. No system is perfectly secure, and we encourage partners to use strong account credentials and enable available security features.

Your rights & choices

Depending on your location, you may have the right to access, correct, or request deletion of personal information we hold about you, or to object to certain processing. To exercise these rights, contact us using the details below and we'll respond within a reasonable timeframe.

Cookies & tracking

Our website and dashboard use cookies and similar technologies to keep you signed in, remember preferences, and understand how the platform is used. You can control cookies through your browser settings, though some features may not function correctly if cookies are disabled.

Changes to this policy

We may update this policy from time to time to reflect changes in our practices or applicable law. Material changes will be reflected by an updated "last updated" date at the top of this page.

Contact us

Questions about this policy or how your information is handled can be sent to privacy@unicorn-callpoint.com.